Record Detail
Text
Marketing as strategy: Understanding the CEO's agenda for driving growth and innovation
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Availability
| 0000069867 | 658.8 Kum M | Perpustakaan Pusat | Available |
Detail Information
| Series Title |
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| Call Number |
658.8 Kum M
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| Publisher | Harvard Business School Publishing Corporaton : United States of America., 2004 |
| Collation |
xv, 270.: ilus.; 24cm.
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| Language |
Eng
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| ISBN/ISSN |
1591392101
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| Classification |
658.8
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| Content Type |
-
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| Media Type |
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| Carrier Type |
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| Edition |
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| Subject(s) | |
| Specific Detail Info |
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| Statement of Responsibility |
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Other version/related
No other version available
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