Record Detail

Introduction
Harvard Business Review (HBR) is the leading magazine in management and finance and economics which has been recognized for its existence in the last 5 decades. What is the topic or discussion of HBR becoming a trendsetter in financial and management decision-making worldwide? In connection with the development of the capital market which has become a reference for decision-makers throughout the world, it has become a reference for decision makers.
In line with the dynamics of the capital market which has become an integral part of the modern economy, HBR as a business entity that conducts in-depth investigations and research on the capital market and all its aspects have conducted several surveys of companies that are widespread throughout the world and has been listed on market, their country's capital.
Each edition of HBR always features episodes related to the capital market and the factors that influence it. HBR Thesis on Supply and Demand variables, Bearish and Bullish Markets, Natural Calamities, Political Factors, interest rates and currency rates are the reference materials that researchers survey capital market players.
This research was conducted to find out the perceptions of investors related to the HBR journal which is a reference for investors around the world. Taking a sample of 32 respondents, this research was to examine whether the trendsetter of HBR was sufficient to influence the perceptions of investors and decision-makers.
This research is intended to draw conclusions about whether HBR is highly sought after and a reference for investors and investment and economic decision-makers as well as being a pooling vehicle for investors.