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The art & science of interpreting market research evidence
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Marketing as strategy: Understanding the CEO's agenda for driving growth and innovation
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The secrets of word-of-mouth marketing: How to trigger exponential sales through runaway word of mouth
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Precision marketing: The new rules for attracting, retaining, and leveraging profitable customers
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New consumer marketing: Managing a living demand system
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Cases in strategic marketing management: Business strategies in muslim countries
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Buzzmarketing: Get people to talk about your stuff
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4-G marketing: a 90-Year journey of creating everlasting brands
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Digital Library | Perbanas Institute
Library Management SystemPerpustakaan Perbanas Institute adalah fasilitas lembaga yang mendukung kegiatan Tri Dharma Perguruan Tinggi.
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