APA Style
Kotler, Philip, Armstrong, Gary. (2014).
Principles of marketing 15th ed. (15th).
Harlow:
Pearson.
Chicago Style
Kotler, Philip, Armstrong, Gary.
Principles of marketing 15th ed..
15th
Harlow:
Pearson,
2014.
Text.
MLA Style
Kotler, Philip, Armstrong, Gary.
Principles of marketing 15th ed..
15th
Harlow:
Pearson,
2014.
Text.
Turabian Style
Kotler, Philip, Armstrong, Gary.
Principles of marketing 15th ed..
15th
Harlow:
Pearson,
2014.
Print.