APA Style
Kotler, Philip. (2003).
Marketing insights from a to z: 80 concepts every manager needs to know .
New Jersey:
John Wiley & Sons.
Chicago Style
Kotler, Philip.
Marketing insights from a to z: 80 concepts every manager needs to know.
New Jersey:
John Wiley & Sons,
2003.
Text.
MLA Style
Kotler, Philip.
Marketing insights from a to z: 80 concepts every manager needs to know.
New Jersey:
John Wiley & Sons,
2003.
Text.
Turabian Style
Kotler, Philip.
Marketing insights from a to z: 80 concepts every manager needs to know.
New Jersey:
John Wiley & Sons,
2003.
Print.