APA Style
Kotler, Philip, Armstrong, Gary. (2016).
Principles of marketing 16th ed. (16th).
Harlow:
.
Chicago Style
Kotler, Philip, Armstrong, Gary.
Principles of marketing 16th ed..
16th
Harlow:
,
2016.
Text.
MLA Style
Kotler, Philip, Armstrong, Gary.
Principles of marketing 16th ed..
16th
Harlow:
,
2016.
Text.
Turabian Style
Kotler, Philip, Armstrong, Gary.
Principles of marketing 16th ed..
16th
Harlow:
,
2016.
Print.