APA Style

Valerie A. Zeithhaml, Mary Jo Bitner, Dwayne D. Gremler. (2013). Services marketing : integrating costumer focus across the firm 6th ed. (6th). New York: McGraw-Hill.

Chicago Style

Valerie A. Zeithhaml, Mary Jo Bitner, Dwayne D. Gremler. Services marketing : integrating costumer focus across the firm 6th ed.. 6th New York: McGraw-Hill, 2013. Text.

MLA Style

Valerie A. Zeithhaml, Mary Jo Bitner, Dwayne D. Gremler. Services marketing : integrating costumer focus across the firm 6th ed.. 6th New York: McGraw-Hill, 2013. Text.

Turabian Style

Valerie A. Zeithhaml, Mary Jo Bitner, Dwayne D. Gremler. Services marketing : integrating costumer focus across the firm 6th ed.. 6th New York: McGraw-Hill, 2013. Print.