APA Style

Zikmund, William G.. (2013). Essentials of marketing research (5th). Toronto: .

Chicago Style

Zikmund, William G.. Essentials of marketing research. 5th Toronto: , 2013. Text.

MLA Style

Zikmund, William G.. Essentials of marketing research. 5th Toronto: , 2013. Text.

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Zikmund, William G.. Essentials of marketing research. 5th Toronto: , 2013. Print.