APA Style

Keh, Hean Tat, Chiang, Jeongwen. (2004). Strategic asian marketing: an essential guide for managers . Singapore: Prentice Hall.

Chicago Style

Keh, Hean Tat, Chiang, Jeongwen. Strategic asian marketing: an essential guide for managers. Singapore: Prentice Hall, 2004. Text.

MLA Style

Keh, Hean Tat, Chiang, Jeongwen. Strategic asian marketing: an essential guide for managers. Singapore: Prentice Hall, 2004. Text.

Turabian Style

Keh, Hean Tat, Chiang, Jeongwen. Strategic asian marketing: an essential guide for managers. Singapore: Prentice Hall, 2004. Print.