APA Style
Zaltman, Gerald. (2003).
How customers think: Essential insights into the mind of the market .
Massachusetts:
Harvard Business School Press.
Chicago Style
Zaltman, Gerald.
How customers think: Essential insights into the mind of the market.
Massachusetts:
Harvard Business School Press,
2003.
Text.
MLA Style
Zaltman, Gerald.
How customers think: Essential insights into the mind of the market.
Massachusetts:
Harvard Business School Press,
2003.
Text.
Turabian Style
Zaltman, Gerald.
How customers think: Essential insights into the mind of the market.
Massachusetts:
Harvard Business School Press,
2003.
Print.