APA Style
Lenskold, James D. (2003).
Marketing ROI : the path to campaign, customer, and corporate profitability .
USA:
McGraw-Hill.
Chicago Style
Lenskold, James D.
Marketing ROI : the path to campaign, customer, and corporate profitability.
USA:
McGraw-Hill,
2003.
Text.
MLA Style
Lenskold, James D.
Marketing ROI : the path to campaign, customer, and corporate profitability.
USA:
McGraw-Hill,
2003.
Text.
Turabian Style
Lenskold, James D.
Marketing ROI : the path to campaign, customer, and corporate profitability.
USA:
McGraw-Hill,
2003.
Print.